Holistic Iowa Partners' Library of Resources

Building a Strong Business Foundation

Building a strong foundation for your business

Building a Strong Foundation for Your Business Offerings

When it comes to offering holistic, wellness, or spiritual services, establishing a robust foundation is key to success. Just as a well-built house relies on a solid base, your business offerings require a strong foundation to support growth, stability, and…
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Basic Best Practices Guide for Holistic, Wellness, and Spiritual Businesses

Unlock the secrets to professionalism and trust in holistic, wellness, and spiritual businesses. Explore Holistic Iowa’s comprehensive guide to essential best practices, from registration to maintaining boundaries, ensuring your success on the path to well-being.

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Holistic New Beginnings E-Book

Every day holds the potential for new beginnings. The start of a year, however, is a particularly powerful time to embrace fresh possibilities, set inspiring intentions, and embark on a journey of transformation. We welcome you to “Holistic New Beginnings Guide,” a comprehensive resource designed to support you in launching or revitalizing your holistic business or practice.

Client Retention Strategy Challenge

Reconnect and Realign Challenge

Aligning your mindset with your business goals is essential for personal growth and sustainable success. This challenge invites you to delve into the heart of your “why” and ensure your business messaging mirrors your purpose. By reconnecting with the core reasons you started your business and updating your messaging to reflect your growth, you set the stage for a purposeful and fulfilling year.

Business Strategy and Operations

practical business tips for holistic providers

Practical Business Tips for Holistic Providers

Success often hinges on more than just passion and expertise—it requires savvy business acumen and strategic thinking. As holistic providers, we understand the importance of continually refining our business strategies to meet the evolving needs of our clients and stay ahead in a competitive market. In this article, we…
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adapting to change in holistic business

Adapting to Change in Holistic Business

by Amber Diehm Heuer | May 13, 2024
Adapting to change in holistic business is paramount for providers to not just survive but thrive amidst transitions, shifts, and movements. Whether it’s technological advancements, shifts in client needs, or unexpected global events like pandemics, the ability to…
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Disconnection and Transition in Holistic Business

Navigating Disconnection and Transition in Holistic Business

by Amber Diehm Heuer | Apr 16, 2024
In the journey of holistic practice, there are moments when the vibrant energy we once felt seems to dim, and we find ourselves navigating through periods of disconnection, lack of inspiration, and disinterest in our work. While it’s natural to encounter such phases, it’s essential to recognize that they can be…
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Resilience During Slow Seasons in Business

Resilience During Slow Seasons in Business

Every business faces cycles of activity, but for holistic, wellness, and spiritual providers, slow seasons can feel particularly daunting. Whether it’s due to seasonal trends, economic shifts, or client priorities, these quiet periods often prompt questions about…
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Succession planning for holistic businesses

Succession Planning for Holistic Business

In holistic and wellness businesses, succession planning is often overlooked. Yet, for Iowa-based holistic entrepreneurs and spiritual business owners, passing on the leadership of a business can be a significant moment of transformation, completion, and…
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End of year procedures for holistic providers

Holistic Providers’ End-of-Year Procedures Guide

As the year draws to a close, it’s time for Holistic Iowa Partners to reflect on the accomplishments of the past year and strategically plan for the upcoming one. This guide provides a list of essential tasks, processes, and procedures for holistic, wellness, and…
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Year Wrap-Up Challenge

Year Wrap-Up Challenge

December is a month to reflect on how far you’ve come, celebrate milestones, and recognize the lessons that have shaped your journey. For holistic, wellness, and spiritual business owners, this is an ideal time to assess the balance you’ve created in your work and the ways your business has contributed to the greater good.

Client Experience and Care

business staging

Business Staging for a Client-Centered Experience

The energy and ambiance of your business play a pivotal role in shaping the client experience. Whether it’s a brick-and-mortar establishment or a virtual space, the art of staging goes beyond aesthetics – it’s about crafting an environment that warmly…
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Accessibility in Wellness Spaces

Accessibility in Wellness Spaces: Inclusive Environments for All

Accessibility in wellness spaces is more than a legal requirement—it’s a reflection of the values that drive holistic and spiritual businesses. True accessibility ensures that every individual, regardless of ability…
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unconditional love as a business principle

Unconditional Love as a Business Principle

Unconditional love is more than a sentiment; it is a powerful principle that can transform client interactions in holistic, wellness, and spiritual businesses. Embodying unconditional love in all client interactions encourages deep, meaningful connections…
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July Wisdom Walk Challenge

Client Feedback Challenge

This challenge invites you to reflect on the journey you and your clients have taken together and to gain deeper insights into the impact of your work. The challenge focuses on gathering valuable feedback from your long-term clients to understand how your business has helped them complete their goals and achieve growth.

Client Retention Strategy Challenge

Client Retention Strategy Challenge

This challenge asks you to take charge of your business growth by focusing on one of the most vital aspects of success: client retention. Nurturing your existing clientele is key to building a sustainable and thriving business. This challenge guides you in creating a client retention strategy that keeps clients coming back and deepens their loyalty to your services.

A snowy road with

Holistic, Wellness, and Spiritual Approaches to the Holiday Season

The holiday season, with its festive cheer and joyful gatherings, is a time of celebration, reflection, and connection. It’s also a time when many individuals seek comfort, balance, and holistic well-being amidst the whirlwind of… 
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Community and Social Responsibility

ethically sourced materials

Ethically Sourced Materials

The choice of materials used in products and services can significantly impact the overall mission and energy of a business. Ethically sourced materials are not just a trend; they are a reflection of a deeper commitment to spirituality, intuition, and a connection with the divine. This article explores the…
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May Metamorphosis Challenge

Community Care Challenge

In this challenge we focus on themes of  love, family, nurturing, protection, sanctuary, responsibility, and relationships. These themes remind us of the importance of caring for ourselves and those around us, fostering a sense of community and interconnectedness.

abundance through diversity

Embracing Abundance Through Diversity in Holistic Business

Diversity is a cornerstone of abundance in holistic practices. By welcoming different perspectives, traditions, and approaches, we create a richer, more inclusive environment that fosters growth and prosperity. For holistic…
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incorporating controversial beliefs

Incorporating Controversial Beliefs in Branding: Should Your Holistic Business Take a Stand?

For holistic, wellness, and spiritual entrepreneurs, branding often reflects personal beliefs and values. While authenticity is key, incorporating controversial beliefs into your branding…
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Leadership and Vision

visionary leadership

Visionary Leadership for Holistic Success and Abundance

Visionary leadership is the compass that guides holistic businesses towards a future brimming with infinite abundance, success, and prosperity. For holistic entrepreneurs in Iowa, embodying visionary leadership…
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Inspired Vision Strategy Challenge

Inspired Vision Strategy Challenge

This challenge invites us to cultivate a profound, purpose-drive vision for the coming year, explore our highest ideals and let intuition shape the path ahead, and align our business aspirations with divine wisdom, creating a strategy that embodies inspiration and spiritual purpose.

Marketing and Branding

Releasing Old Marketing Strategies

Releasing Old Marketing Strategies

In the world of holistic and spiritual entrepreneurship, evolution is constant—not just in our personal and spiritual practices but also in how we run our businesses. One area where many holistic wellness businesses may get stuck is in clinging…
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Compassionate Marketing for Holistic Businesses

Compassionate Marketing for Holistic Businesses

Marketing serves as the essential link between your holistic business and the individuals who would benefit from your offerings. For holistic entrepreneurs in Iowa, connecting authentically with your audience while staying aligned with your values is crucial. This is where…
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creating engaging content

Creating Engaging Content for Your Holistic Business Blog

In the holistic business world, creating engaging content is crucial for connecting with your audience and establishing your brand. Whether through blog posts, videos, or social media, your content should resonate with your audience, reflecting the values of creativity, self-expression…
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July Wisdom Walk Challenge

Referral Program Launch Challenge

This challenge reminds us of the limitless potential and prosperity that can be achieved through strategic actions and community support. It is designed to help you grow your business by leveraging the power of your satisfied clients to attract new ones, fostering a cycle of abundance and success.

Releasing Old Marketing Strategies

Walk the Talk Challenge

This “Walk the Talk Challenge” is about stepping fully into your role as a practitioner by living out the wellness or spiritual practices you advocate for others. This is your chance to align your business with your personal practice and inspire others through your authentic journey.

avoiding spiritual cliches

Avoiding Spiritual Clichés: Building a Brand That Truly Reflects You

This world is brimming with wellness providers and spiritual entrepreneurs, which makes it tempting to lean on familiar symbols and phrases to communicate your brand. Images of lotus flowers, infinity symbols, and catchphrases like “love and light” or “namaste” are…
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Releasing Old Marketing Strategies

Authenticity Online Checklist

Authenticity isn’t about oversharing or being unfiltered—it’s about showing up as your true self in a way that builds trust and meaningful connections with your audience. Use this checklist to infuse your online presence with realness, heart, and soul—while still maintaining professionalism and strategic intention.

Releasing Old Marketing Strategies

Content Pillar Challenge

Marketing your holistic, wellness, or spiritual business doesn’t have to feel scattered or overwhelming. The key to attracting the right clients is clarity—especially when it comes to your messaging. That’s where content pillars come in. 

effective hashtag strategy

Effective Hashtag Strategy for Reach and Engagement

Hashtags are more than just a trendy social media tool; they are useful for expanding your reach, connecting with like-minded audiences, and building brand visibility. For businesses specializing in holistic, wellness, and spiritual services—an effective hashtag strategy can make your offerings…
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Partnerships and Collaboration

Fostering Cooperation and Synergy in Holistic Business Partnerships

Fostering Cooperation and Synergy in Holistic Business Partnerships

In the world of holistic business, partnerships are like the dance of yin and yang, where the harmonious balance of energies creates a force greater than the sum of its parts. As we delve into the theme of “Partnerships” (Number 2 in Numerology) this…
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Nurturing Successful Partnerships in the Holistic Field

Explore the art of creating and nurturing successful partnerships. This guide offers valuable insights, strategies, and tools to help you forge meaningful connections and partnerships that can elevate your holistic practice to new heights.

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Synergy Challenge

This challenge focuses on embracing the synergistic potential of partnerships within the holistic and wellness community. Through it, you will explore the power of collaboration, strengthen relationships, and discover new opportunities for growth and support within the community.

Personal Growth and Balance for Providers

A woman laying on the floor on a yoga mat and another kneeling beside her with hands hovering over her stomach and head doing energywork

Holistic Living and Your Journey

Holistic living is more than just a buzzword; it’s a transformative approach that can profoundly impact your personal and spiritual growth. For holistic, wellness, and spiritual providers, this philosophy lies at the heart of what they offer to their clients.
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woman seated at work desk with eyes closed and hands in mudras

Mindfulness Practices for a Balanced Workday

Are you feeling overwhelmed by the demands of your workday? In today’s fast-paced world, finding moments of peace and focus during your workday can be a challenge. But the good news is that mindfulness, a practice rooted in ancient traditions, can be your secret… 
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Balance and Self-Confidence Challenge

This challenge is an opportunity to enhance your holistic wellness, harmonize your personal and professional life, and boost your self-confidence in your wellness/spiritual business journey.

Creative Expression Challenge

Creative Expression Challenge

This challenge is your opportunity to explore the realms of creativity and communication through various artistic outlets. It invites you to connect with your creative essence and communicate through the universal language of art.

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Holistic Harmony Challenge

This challenge explores the concepts of stability and practicality in your holistic practice and personal life, and aims to help you achieve equilibrium in the four pillars of wellness: physical, emotional, mental, and spiritual.

May Metamorphosis Challenge

Metamorphosis Challenge

This challenge is a journey of self-discovery and holistic change. It invites you to focus on one significant aspect of your life for the entire month, nurturing growth, and personal evolution. This isn’t about small weekly activities but rather a month-long quest that will lead to a more noticeable change.

July Wisdom Walk Challenge

Wisdom Walk Challenge

This challenge explores spirituality, intuition, connection with the Divine, the quest for deeper understanding, and seeking wisdom. It reminds us of the profound insights and spiritual growth that come from connecting with our inner selves and the world around us. 

growth mindset in the wellness industry

Growth Mindset in the Wellness Industry

The wellness industry is constantly evolving, shaped by emerging trends, shifting client needs, and advancements in holistic health practices. For wellness providers, staying relevant requires more than simply keeping up; it demands a mindset that embraces change, innovation, and continuous learning. This is where a growth mindset comes…
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Training Resources

Marketing

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Social Media Marketing

Learn how to build an effective social media strategy, extend your reach, excel in digital advertising, measure ROI, and more.

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Content Marketing

This certification course will give you an overview of how to become an effective content marketer.

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SEO

Learn all things SEO, including website optimization, link building, keyword research, and much more.

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Business Branding with Personality: Build an Authentic Brand

A business branding strategy that empowers your brand to connect with personality on a human level.

Mindset and Personal Growth

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We Are Resilient

Offered by Dovetail Learning, these courses are designed to help individuals navigate challenges, deepen understanding of resilience, and develop skills to enhance self-awareness and relationships.

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Say What You Mean

Led by Oren Jay Sofer, this training focuses on developing skills for clear and compassionate communication, essential for building better relationships in both personal and professional settings.

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The Science of Changing Your Mind

Led by Rick Hanson, this course is about stepping out of old assumptions and attitudes, and stepping into useful, hopeful thoughts about yourself and others.

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Growth Mindset: The Key to Confidence, Impact & Fulfillment

Discover how your mindset can expand possibilities and fulfillment, in your career and in life! Certification available.

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Courage to Connect

Join Dr. Daniel Ellenberg and Dr. Rick Hanson for a powerful online course that will help you be more open and confident, so you can express yourself more fully and have deeper, more fulfilling relationships.

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Positive Neuroplasticity Training

Join Dr. Rick Hanson for a journey to override the brain’s negative tendencies and tap the hidden power of everyday experiences. You’ll start building new neural structures right away that promote joy, confidence, motivation, and inner peace.

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Professional Skills for the Workplace Specialization

Improve your interpersonal business skills. Practice and master strategies that will improve your professional relationships and help you excel within an organization.

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Mental Toughness Training for Developing Grit and Resilience

Mental Endurance Training | Learn to Manage Stress | Overcome Hurdles | Build Emotional Resilience and a Growth Mindset

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Master Your Mindset & Brain: Framestorm® Your Way to Success

Excel in any situation. Tweak your mindset in brain-smart ways. Master class in reframing based on neuroscience.